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Google Updates

Google Drops the Search Profile Threshold to 10,000 Followers — and Adds Multi-Brand Management

Google's 16 September Search profile update brings multi-account management for publishers running several titles, a redesigned article view, and a lowered eligibility bar of 10,000 followers. US publishers and creators only, for now.

Sep 17, 2026 · 4 min read

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Google Updates

Google's Agentic Commerce Push: UCP Checkout, AI Share of Voice and a Business Agent Inside YouTube Ads

Sep 16, 2026 · 6 min read · Paul Lovell

Industry News

Google Has Documented Its Replacement for the Custom Search API — and You Can't Have It

Sep 16, 2026 · 5 min read · Paul Lovell

Industry News

Search Live Now Runs on Gemini 3.8 Live — and It's Available to Everyone

Sep 16, 2026 · 5 min read · Paul Lovell

Industry News

Chrome Just Put Your Ad Load on the Public Record — and ads.txt Decides Whether You're In It

Sep 16, 2026 · 5 min read · Paul Lovell

Industry News

Google Business Profile Post Views Are Back After Three and a Half Years — With Search and Maps Merged Into One Number

Sep 15, 2026 · 4 min read · Paul Lovell

Industry News

Two GEO Experiments Found PR Produced 0.2% of AI Citations. Third-Party Listicles Produced 85.8%.

Sep 15, 2026 · 4 min read · Paul Lovell

Industry News

Google Says It Can't Report AI Search Properly Yet — and Is Asking the Industry for Ideas

Sep 15, 2026 · 4 min read · Paul Lovell

Industry News

Ads Appear on 29% of Commercial AI Mode Queries — and the Advertiser Usually Isn't a Source

Sep 15, 2026 · 4 min read · Paul Lovell

Industry News