Ahrefs Evolve

Ahrefs Evolve is the conference arm of Ahrefs, the SEO toolset. It runs as a two-day, in-person event drawing around 600 marketers and SEOs from more than 35 countries, with attendees from companies including IBM, Microsoft and Google.

The editorial line is deliberately narrow: rather than broad marketing theory, the programme is built around the specific workflows speakers are running in production — covering SEO, answer engine optimisation, and how AI is reshaping both. Ahrefs positions it as practitioners walking through what they actually do, not frameworks.

The 2026 edition is held at the InterContinental in San Diego, with a discounted room rate for attendees, and Ahrefs has also run a Singapore edition. Ticket pricing is published on the official site rather than fixed year to year.