SEO Events & Conferences

Guides to the search marketing conferences worth your time — what to expect, format, and ticket info.

• BrightonSEO

  In-person

  Brighton, England · Twice yearly (spring and autumn)

  The world's largest search marketing conference, held twice a year in Brighton, England.

  Next: 8–9 October 2026

• BrightonSEO San Diego

  In-person

  San Diego, California, USA · Annually (autumn)

  The US sister event to BrightonSEO, bringing the same practitioner-focused format to a US audience in San Diego.

  Next: 15–16 September 2026

• Ahrefs Evolve

  In-person

  San Diego, California, USA · Annually (autumn)

  Ahrefs' two-day marketing conference on SEO, AEO and AI-era search, built around workflows practitioners are actually running.

  Next: 12–13 October 2026

• Semrush Spotlight

  In-person

  London, England · Annually (autumn)

  Semrush's flagship marketing conference in London, aimed at senior marketers and built around brand visibility in AI-era search.

  Next: 13 October 2026

• SMX Munich

  In-person

  Munich, Germany · Annually (spring)

  Europe's largest SMX event, covering SEO, PPC and AI search across two conference days plus a dedicated workshop day.

  Next: 6–7 April 2027

• WTSFest

  In-person

  London, Philadelphia, Portland, Melbourne and Berlin · Multiple editions each year

  The conference arm of Women in Tech SEO, running full-day single-track events across the UK, US, Australia and Germany.

  Next: 1 October 2026

• UNBOUND

  In-person

  Boston, Massachusetts, USA · Annually (September)

  HubSpot's flagship marketing and sales conference, rebranded from INBOUND after fifteen years and refocused on AI-driven go-to-market.

  Next: 16–18 September 2026(sold out)

• Search Central Live

  In-person

  Rotating cities worldwide · Multiple editions each year, region by region

  Google's own free, in-person roadshow for SEOs, publishers and creators, run by the Search Relations team across a rotating set of cities worldwide.

  Next: 15 October 2026

• Search Me! Leeds

  In-person

  Leeds, UK · Occasional evening events

  A deliberately small evening meet-up in Leeds, capped at 50 attendees, covering search and AI with time built in for conversation rather than lecture.

  Next: 17 September 2026