Always Evolving SEO

WordPress SEO without the plugin pile-up

SEO plugins configured properly, archive and taxonomy bloat cleaned up, page builders made faster, and the security and hosting problems that quietly cost WordPress sites their rankings.

Book a discovery call What's included

From £3,000 a month · 3-month minimum

Problems we fix

  • Tag, author and attachment pages indexed
  • Two SEO plugins fighting each other
  • A slow page builder theme
  • Spam pages from a hack showing in Google
  • WooCommerce filter URLs being crawled
  • Plugins nobody remembers installing

How we approach WordPress SEO

WordPress runs a huge share of the web, and that flexibility is also its weakness. Each plugin, theme and page builder adds settings and scripts, and the defaults create pages nobody meant to publish: tag archives, author archives, date archives and media attachment pages, all crawlable and mostly thin.

We tidy up the foundations first: the SEO plugin, indexing settings, archives, theme performance and hosting. Then we build content and authority on top. We also see a lot of hacked WordPress sites, where spam pages are injected into the site and indexed under your domain, and we can find and clean those up with you.

What's included

SEO plugin configuration
Yoast, Rank Math or SEOPress set up deliberately: titles, indexing rules, sitemaps, breadcrumbs and schema, with conflicting plugins removed.
Archive and taxonomy clean-up
Tag, category, author, date and attachment pages either made useful or kept out of the index, so crawling goes to the pages that matter.
Theme and page builder speed
Elementor, Divi and heavy themes audited for render-blocking scripts, unused CSS and plugin overhead, with caching and image delivery fixed.
WooCommerce SEO
Product and category pages, attribute and filter URLs, schema and the WooCommerce-specific duplicate content issues.
Hacked site clean-up
Injected spam pages found through Search Console and crawls, removed with your developer or host, and cleared from Google's index.
Hosting and maintenance review
Server response times, caching, updates and uptime monitoring, because a slow or compromised server undoes everything else.
Talk to us about WordPress SEO Paul reads every enquiry himself.

Who it's for

Service businesses on WordPress

Brochure and lead-generation sites that have built up years of plugins and pages.

WooCommerce stores

Stores that need ecommerce SEO without moving off WordPress.

Sites with a security problem

Strange pages are appearing in Google under your domain, or Search Console has flagged a security issue.

How the work runs

  1. 1

    Site audit

    Plugins, theme, indexing settings, archives, speed and Search Console reviewed together.

  2. 2

    Clean-up

    Unused plugins removed, SEO plugin configured, and archive and attachment pages handled.

  3. 3

    Speed fixes

    Caching, images and script loading improved on the templates that carry traffic.

  4. 4

    Content and structure

    Service pages, blog structure and internal linking improved in priority order.

  5. 5

    Monitor

    Indexing, rankings and security issues watched month to month.

Start with a discovery call

Retainers from

£3,000

per month · 3-month minimum

  • Run personally by Paul, not a junior account manager
  • Fixed monthly fee agreed in the proposal
  • Developer-ready tickets, not a PDF to decode
  • Monthly report tied to leads and revenue
  • You own every account, asset and login
Request a proposal

Your first 90 days

  1. Month 1

    Audit and roadmap

    Search Console, analytics and a full crawl reviewed, findings ranked by impact, and a 90-day plan agreed before delivery starts.

  2. Month 2

    Priority delivery

    The highest-impact fixes and content shipped first, with developer tickets written and checked as they go live.

  3. Month 3

    Measure and re-plan

    Results reviewed against the benchmark, what's working doubled down on, and the next quarter's plan set.

Paul Lovell

Your WordPress SEO work is done by Paul Lovell

15+ years in SEO across in-house and consultancy roles, speaker at SMX London and Search & Content Summit, and builder of HubSpot apps for indexing and Search Console reporting. No hand-off to a junior after the sales call. More about Paul

WordPress SEO questions

Something else? Ask us directly.

Yoast or Rank Math?

Either works well when it's configured properly. What matters more is running only one SEO plugin, setting the indexing rules deliberately and not relying on its traffic-light scores as an SEO strategy.

Will a page builder hurt our SEO?

Not by itself, but builders like Elementor and Divi often add a lot of code and slow pages down. We can usually make them noticeably faster without a rebuild.

Our site was hacked. Can you help?

Yes. We find the injected pages through Search Console, crawls and site searches, work with your developer or host to remove the cause, and make sure the spam URLs return the right status so Google drops them.

Should we move off WordPress?

Usually not for SEO reasons alone. A well-maintained WordPress site can rank as well as anything. If you're moving for other reasons, we'll plan the migration so you keep your rankings.

How much does WordPress SEO cost?

Retainers start from £3,000 a month with a minimum three-month term. The exact fee depends on the size of your site and how much delivery we take on. You'll get a fixed monthly figure in the proposal after the discovery call, with no surprise extras.

Why is there a three-month minimum?

The first month is mostly audit and planning, and search changes need time to be crawled, processed and measured. Three months is the shortest period in which you can fairly judge whether the work is paying off.

Other services

Book a discovery call

Tell us about your site and where you want it to get to. Paul will reply by email to arrange a call, and if we're not the right fit, he'll say so.

From £3,000 a month · 3-month minimum

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